Lipstick is no longer fashionable: what will replace it in 2026?

Just a couple of years ago, lipstick was the undisputed star of makeup. Matte, satin, creamy – it defined your look, accessories, and even your mood. But in 2026, the rules of the game have changed. The beauty world has finally embraced naturalness, comfort, and the “effortlessly well-groomed” effect. And that’s why classic lipstick is increasingly being left untouched in your makeup bag. Modern trends no longer demand a precise contour and intense color. Instead, lips that look soft, vibrant, and hydrated are in fashion, as if they were bare, but better. This effect is much easier to achieve with alternative products. At joy-pup, we’re sharing the top trends.

Lip Glosses: Shine and Freshness Instead of Heavy Color

Lip glosses are making a confident comeback, but in a completely new way. Modern formulas are no longer sticky or heavy. They spread easily, create a dewy glow, and visually make lips look fuller. In 2026, gloss is a way to refresh your face in seconds. It doesn’t clash with your look, but rather complements it, adding a light, polished look. Translucent shades are especially popular, enhancing the natural color of lips and creating a “healthy shine.”

Lip Oils: Care That Looks Like Makeup

Lip oils have become one of the most noticeable trends of recent years, and they’re only set to gain momentum in 2026. They’re the perfect option for those who want to combine beauty and care. Oils nourish lips, eliminate dryness, and simultaneously impart a subtle tint and soft shine. These products look incredibly natural. Lips appear smoother and more intensely colored, without the appearance of wearing makeup. This “your own lips, but better” effect is especially popular today.

Lip Tints: A Second-Skin Effect

Tints are a godsend for those who want color without the feeling of makeup. They absorb into the lips, leaving a long-lasting color that doesn’t smudge or fade after the first sip of coffee. At the same time, lips look natural, without harsh lines or a thick layer. In 2026, tints are prized for their versatility. They can be worn with both a minimalist daytime look and a more dramatic makeup look, topped with gloss or oil. The color stays, but the texture doesn’t, which is what makes tints so popular.

Tinted Balms: A New Essential

Lightly tinted balms are no longer just a skincare product. Today, they’re a full-fledged makeup element, especially in everyday life. They moisturize lips, protect against external factors, and impart a neat, fresh color. In 2026, such balms are considered a must-have. They fit perfectly into the concept of “clean beauty,” where makeup enhances natural features rather than alters them.

To be continued…